Busan Haeundae’s Centum City is transforming into the center of Korea’s retail, movie and media industries, international conferences and information communication industry. Busan is rapidly emerging as the heart of Korea. Since Busan began developing the former Suyeong Airport in 1997, the area has transformed into Busan’s version of Manhattan within ten years. Centum City is also being reborn as the center of Korea’s retail industry. Following the opening of Lotte Department Store Centum branch in January last year, Shinsegae Centum City will open on March 1st as Asia’s largest department store.
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| Shinsegae Centum City Center |
Shinsegae Centum City is a mega-scale project, which will be built in an area of 75,570 square meters with a floor space of 284,000 square meters. One trillion won will be invested in this project. Shinsegae Centum City is a multi-complex where visitors can enjoy shopping as well as sophisticated culture, leisure and entertainment in one place. The shopping center (40,590 square meters) will house various facilities including not only a department store but also an ice-rink (2,800 square meters), CGV movie theater (2,400 seats), Kyobo Bookstore (3,300 square meters), and a golf range.
Centum City is rapidly emerging as the heart of Korea’s movie and media industry. Everybody knows that Busan is popular both home and abroad for movie shoots. Not only that, supporting facilities where people can edit films and do computer graphic work was opened on the Feb 24th in Centum. Busan is now equipped as a onestop service for the movie industry, which enables people to handle the processes of moviemaking from shooting to editing.
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| Centum City Center |
Just beside this facility, Dureraum is now under construction. Dureraum is the Busan film center for Pusan International Film Festival or PIFF that has become a world-renowned film festival. Dureraum’s design was selected through an international competition and will be built by October 2011. Another landmark will be created in Busan, the center of Asia’s film culture. Centum City is also transforming itself into a center of the information communication industry. Centum City already plays an important role as the home of the Busan IT Industry Promotion Agency, the Busan Design Center, and the Community Media Center.
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| Centum City Center |
Apartment-style factories housing companies related to knowledge, information communication, electronics, electricity and RD are springing up in this region. Centum Science Park is building Centum Science Park, a structure 23 floors above ground. Ace Hi-tech 21 is building a 21 floor apartment style industrial building that can house 400 IT companies. IS Engineering and Construction is building a 20 story “Centum IS Tower” and Samhee Tech Ltd., is building, and possibly selling the nine story “Centum SH Valley.” Centum City, once a barren district, is rapidly being transformed into Korea’s version of Manhattan.
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